FAQs on New Music Creator Fund

  • What is the New Music Creator Fund?

    The New Music Creator Fund offers grants to individual music creators working in any genre who need support to get to the next stage of their creative practice. The program will support costs which relate to collaboration with other artists and practitioners. Individual performers may also apply as long as their collaborator is a music creator.Our aim is to enable music creators to take the lead in the development of new and existing ideas and projects. Projects should be in progress or be developed in the next year.

  • What is a “music creator”? Do performers fall into that category? 

    Music Creator refers to any individual composer or artist who is creating their own original music. We consider everyone who is creating original material – songwriters, producers, composers, improvisers – to be music creators. Some music creators may also be performers; some may only create music for other people to perform. All of these individuals are eligible to lead applications for this fund. Individual performers may apply only if their collaborator is a music creator as outlined. 

  • What does collaboration mean?

    This fund encourages new collaborations.  We are leaving the term ‘collaboration’ open-ended for applicants to define based on the goals of their project. Some examples include collaborations with a performer, an ensemble, a composer, or a producer. It’s important to note, too, that applicants are not limited to collaborations with musicians; you may also apply with projects that involve collaborations with other kinds of artists, including photographers, videographers, dancers, etc. Please note that you will be required to list at least one collaborator by name in the application, as well as state their role in the project you are proposing.

    Your collaboration may revolve around existing work that you want to bring to life, record, or transform for a new medium. It could focus on the creation of new work, the R&D time you need with your artistic collaborators and/or a live or virtual performance of some kind. Most important to our fund is that the work you propose will have a positive impact on the next steps in yours and the other participants’ creative practice. 

     

  • What does the fund support?

    The fund supports US-based composers and music creators, for activities and collaborations in progress or commencing by April 2024. Proposals can be process- or performance-oriented.  

    What the program supports:  

    Applicants will be able to seek support for a variety of activities which may form part of their collaboration. Applications must be led by music creators and can involve creative collaborators from any discipline. We are open to hearing from you about the support you need to initiate or sustain collaboration with other artists and to help you keep creating.   

    If awarded, the funds could be used in many ways. We envision that costs incurred through your collaborative work may include: 

    Support for the time you need to create new material and initiate new collaborations with your proposed artist(s) 

    • Creation fees for a work in progress that does not have additional support 
    • Performer or other collaborator fees 
    • Project specific equipment 
    • Recording costs 
    • PR/marketing 
    • Technical assistance/skills building  
    • Support for digital presentation/creation of music videos 
    • Workshopping  
    • Joint R&D (research and development) into new project ideas  
    • Other costs you consider to be essential e.g. childcare for yourself or a collaborating artist 
  • What does the fund cover?

    Applicants will be able to seek support for a variety of activities which may form part of their collaboration. Applications must be led by music creators and can involve creative collaborators from any discipline.   

    We are open to hearing from you about the support you need to initiate or sustain collaboration with other artists and to help you keep creating in these uncertain times. We will prioritize proposals with the most potential to have a significant impact on the creative practice and potential. We are most interested in hearing how this project will help provide a breakthrough or help you advance in your career, the impact it will have, and why funding for the project is needed at this particular time, the urgency for support. 

    We envision that costs incurred through your collaborative work may include: 

    • Support for the time you need to create new material and initiate new collaborations with your proposed artist(s) 
    • Creation fees for a work in progress that does not have additional support 
    • Performer or other collaborator fees 
    • Project specific equipment 
    • Recording costs 
    • PR/marketing 
    • Technical assistance/skills building  
    • Support for digital presentation 
    • Workshopping  
    • Joint R&D (research and development) into new project ideas  
    • Other costs you consider to be essential e.g. childcare for yourself or a collaborating artist 
  • Are there things the program does not support?

    Yes. The following will not be supported through the program:   

    • Benefits or fundraisers 
    • Competition Fees 
    • Projects that are already 100% funded 
    • Projects that have already been completed 
    • Funds for international collaborators  
  • Am I eligible?

    The following outline the eligibility requirements for the Fund: 

    • The lead applicant must be a US/territories-based music creator 
    • This is for individuals only; organizations cannot apply 
    • Each lead applicant may only submit one request  
    • If the lead applicant appears on another application as a collaborator, only one project containing the applicant may be selected for an award 
    • If a collaborator appears on more than one application, only one project containing the collaborator may be selected for an award 
    • Lead applicants may not have been funded in the previous round of the New Music Creator Fund (December 2022 deadline, announced in May 2023).  
    • The applicant must be pursuing music on a professional level – we do not support creators who are completing their studies 
    • Activities/use of the funds should be in process and/or planned as of April 2024. 

     

  • What genre of music and musical styles do you support?

    All of them!

    Please demonstrate a commitment to music creation or producing, performing, and/or commissioning the work of living, US/territories-based music creators.

  • What do you mean by US-based?

    Artists working and living in the US/US territories and have been creating work here are eligible. We will not be able to provide funds to artists working outside of the US. 

  • I run an organization, can I apply?

    No. The New Music Creator Fund offers grants to individual music creators who need support to advance or get to the next stage of their creative practice. In March of 2024, we will open the application process for organizations called the New Music Organizational Fund, offering direct support to organizations essential to the music ecosystem. More information will be available about this fund in March 2024. 

  • Which strand should I apply for, Creator Fund National or Creator Fund New York?

    The location is based on where the main applicant is based. Use your mailing address as guidance.

    If the main applicant lives outside New York State select the Creator Fund National strand.

    If the main applicant has a mailing address and lives in New York, select Creator Fund New York.

    This only applies to the main applicant. If your collaborator is elsewhere, that is fine and is not applicable to this question.

    There is a check box in the last portion of the application where you can select either option. We will cross-reference the selection with the mailing address listed of the main applicant.

  • What are the award amounts and how much can I request?

    We plan to make a total of 50 to 60 awards of up to $5,000 each (with the average grant being $3,000) with funding from New Music USA’s endowment and annual funders. 

     

    Creator Fund New York 

    This strand is open to artists who live in New York state only. Approximately 40 to 45% of our funding for individual creators will be allotted and we anticipate awarding roughly 24 to 25 artists in this strand.  

     

    Creator Fund National 

    This strand is open to artists living outside of New York state including US territories. Approximately 55 to 60% of our funding for individual creators will be allotted and we anticipate awarding roughly 33 to 36 artists in this strand.  

  • What is the application like?

    Applications submitted through https://newmusicusa.smapply.io/ will be considered. Email submissions will not be reviewed.

    The application consists of sharing your contact and project information, plus the name and role of your collaborator(s). We also ask for 2-3 work samples, a four-question narrative response (either written up to 500 words or audio/video up to 5 minutes), and a project budget.
     

    Work Samples  

    Project Samples demonstrating artistic quality for music creator/key collaborator(s) 

    • 2 to 3 work samples demonstrating recent work by you and your collaborating artists  
    • You may provide links to YouTube, Vimeo, or Soundcloud, or upload via mp3/ mp4
    • Suggested work sample length is up to 5 minutes each. If you are submitting a longer video, please share suggested viewing times.   

     

    Narrative  

    The application narrative can be completed by a written response (up to 500 words) or a video/audio response (maximum 5 minutes). You are not required to submit a video/audio response, but you must please choose only one of these approaches as our review panel won’t have time to assess both. In order to be eligible and move forward in the review process you MUST answer the following four questions: 
     

    Question 1: Please tell us about the strength of the COLLABORATION proposed.  

    • Some questions you might consider in your response: 
      • Tell us about the collaborative work you’d like to lead including who you’re proposing to collaborate with. 
      • Why are you choosing this collaboration?  
      • Why is this collaboration important now?  
      • Is this a new collaboration? If an existing one how is this moving in a new direction or contributing to artistic growth? 
      • Would this collaboration happen without support from New Music USA?
         

    Question 2: Tell us about the IMPACT this project will have and the difference this project will make in advancing yours and other participants’ careers. 

    • Some questions you might consider in your response: 
      • How will this advance or help you move forward to the next stage of your creative practice?  
      • What will happen once the project is completed?  
      • Why is it important for you to lead this work right now? 
      • How will this work impact or contribute to your community (e.g. your community of artists, the community you are in, etc.) 
         

    Question 3: Please outline the NEED for support, how you want to use the money, and the urgency of support right now. (150 words or less) 

    • Some questions you might consider in your response: 
      • How would you use the money you are applying for?  
      • Why do you need our support and why is this important right now?  
      • Does the project already have support? If so, why is funding from New Music USA crucial at this time? 
         

    Question 4: When will you do this work (please include any relevant dates)?
     

  • Are there other required materials? 

    Yes. You will be asked to provide a budget breakdown and work samples.  

    Budget breakdown:  

    Please outline how you plan to use the funds 

    • That can include individual costs for you and/or your collaborator, funds for performers, project specific equipment, recording, or other fees. Please be descriptive.  
    • Please outline any funding received or projected to date for the proposed project  

     

    Work Samples:  

    Project Samples demonstrating artistic quality for music creator/key collaborator(s) 

    • 2 to 3 work samples demonstrating recent work by you and your collaborating artists  
    • You may provide links to YouTube, Vimeo, or upload via mp3/ mp4 
    • Suggested work sample length is up to 5 minutes each. If you are submitting a longer video, please share suggested viewing times.  
  • How many applications do you receive?

    The Creator Fund is our most popular program. We receive around 1,000 applications annually. 

    We are able to grant around 50-60 awards each year. The average award is $3000.

    Award rates are generally between 5% and 10% of the overall applicant pool (this means we support around 1/10 of the applications we receive each year). 

    It takes time to review all these applications with the attention they deserve. We appreciate your patience through the review process. We aim to let everyone know the status of their application in late April 2024.

    Applications submitted through https://newmusicusa.smapply.io/ will be considered. Email submissions will not be reviewed. 

  • Where do I apply?

    You may apply at newmusicusa.smapply.io. You must register if you do not already have a login.

    Applications submitted through https://newmusicusa.smapply.io/ will be considered. Email submissions will not be reviewed. 

  • Is it free to apply?

    Yes! It is free to apply. The application opens from November 30 through December 14, 2023.  

  • What are the program priorities?

    We aim to support and represent a broad range of individuals across the country and musical spectrum. We expect the applicant pool to be very diverse in terms of genres and music styles. Our commitment to an equitable ecosystem for new music means that we are particularly interested in receiving proposals from BIPOC and other under-represented artists, and in accordance with our definition of new music, “anyone who is influencing the future of music creation and sound”. 

    Given the large volume of applications our process will prioritize the following in making determinations: 

    • Artistic quality, ability, and skill in creating or performing music 
      • Projects that display originality of sound, music, and artistry, shaping the future of music creation and sound.  
      • Music creators who have evidence of experience making music professionally and are engaged in music on a professional level. Generally we do not support students. 
      • Projects that involve artistic growth or stretch, creativity, and innovation 
    • Projects with the most potential to have a significant impact on creative practice. We are interested in hearing how this project will help provide a breakthrough or help you advance in your career. 
    • Projects involving new collaborations, which are in progress and will be developed in roughly the next year 
    • Projects that do not already have funding or have limited funding.  We are interested in hearing why funding for the project is needed now, and the urgency for support. 

     

  • What is the review process?

    Applications will be screened first by staff for eligibility and completeness. Applications will then move forward to a peer review process completed by roughly 30 to 40 panelists working from around the country. The panel process will involve two stages.   

    Stage 1 – Artistry 

    This stage of review will consist of basic information about the applicant and project and will focus solely on the artistry of the submitted work samples. Approximately 20 to 30 panelists will each review a subset of the applications submitted based solely on artistry. The panelists’ scores will be averaged with the top-ranking applicants moving on to the next stage of the process.  Please be sure to submit the very best examples of your music as this stage will focus almost exclusively on the clips you submit. 

    Stage 2 – Artistry, Impact, Need, Collaboration 

    Applications in this stage will be reviewed on artistry, impact, need, and collaboration by a panel of approximately 10 to 20. All criteria will be weighted equally and averaged. The panelists’ overall scores will again be averaged and ranked with the top scoring applications recommended for funding. We anticipate around 250-300 applications to move from stage 1 to stage 2.

    Award determinations will be made using the final ranked list, program priorities, and taking into account any funding restrictions as necessary.  

  • What are the review criteria?

    Applications will be evaluated based on the following criteria. Given the volume of applications, Stage 1 review will focus solely on Artistry. Stage 2 review will focus on all of the criteria.   

    Artistry– projected artistic merit of the collaboration based on the proposal and existing body of work  

    Collaboration – strength of the collaboration proposed 

    Need – how you want to use the money and the urgency of support right now  

    Impact – the difference this project will make to the next steps of yours and other participants’ careers

     

    When evaluating an application panelists often consider the following in their review:  

    Artistry – projected artistic merit of the collaboration based on the proposal and existing body of work.  

    • Does this represent an opportunity for artistic growth or stretch, innovation, or have an impact on creative practice?  
    • Does the music display originality of sound and artistry, shaping the future of music creation and sound?  
    • Do you hear potential?  
    • Do the music creators demonstrate strong craft, technical ability, virtuosity, or musicality?  
    • What is the level of their experience? Do they demonstrate proficiency and mastery with their creative practice? 
    • Is there artistic exploration that feels relevant and considered?

    Collaboration – strength of the collaboration proposed. 

    • Who are they collaborating with and why?  
    • Is this collaboration important now?  
    • Does the collaboration move the artists in a new direction or contribute to artistic growth?  
    • Why are they leading the project?  
    • Do the costs relate to collaboration with other artists and practitioners? 
    • Would this collaboration happen without support from New Music USA? 


    Need – how they want to use the money and the urgency of support right now. 
     

    • How would they use the money in service of this project?  
    • Why do they need our support?  
    • Why is it important for them to lead this work right now?  
    • Is self-awareness of the artist communicated in their response to application questions? 
    • Do the music creators pay themselves and their collaborators? 
    • Would this work happen without New Music USA’s help?  
    • Why is funding from New Music USA crucial at this time?  


    Impact – the difference this project will make to the next steps of their and other participants’ careers.
     

    • Do you understand how this project will help them move forward to the next stage of their creative practice?  
    • When will this work be done? Does the project incorporate exploration, feel relevant, and appear to be deeply considered? 
    • Does the work reveal something about the world, inviting the viewer to question, discover, explore new ideas – is the storytelling compelling? 
    • There’s an understanding of where they are now and what they want to achieve next in their creative practice?  
    • Why is it important for them to lead the work now and what impact will it have for them?  
    • Does this application enable the music creator(s) to take the lead in the development of a new or existing idea or project? 
    • What will happen once the project is completed?  
    • Why is it important to work with this/these collaborator(s)?  
    • How will this work impact or contribute to their community (e.g. community of artists, the community they are in, etc.) 

     

  • Is there a hierarchy for the funding criteria?

    Applications will be reviewed through a peer review process completed by roughly 30 to 40 panelists working from around the country.  

    Applications will be screened first by staff for eligibility and completeness. Applications will then move forward to a peer review process completed by roughly 30 to 40 panelists working from around the country. The panel process will involve two stages.  

    Stage 1 – Artistry 

    This stage of review will consist of basic information about the applicant and project and will focus solely on the artistry of the submitted work samples. Approximately 20 to 30 panelists will each review a subset of the applications submitted based solely on artistry. The panelists’ scores will be averaged with the top-ranking applicants moving on to the next stage of the process.  Please be sure to submit the very best examples of your music as this stage will focus almost exclusively on the clips you submit. 

    Stage 2 – Artistry, Impact, Need, Collaboration 

    Applications in this stage will be reviewed on artistry, impact, need, and collaboration by a panel of approximately 10 to 20. All criteria will be weighted equally and averaged. The panelists’ overall scores will again be averaged and ranked with the top scoring applications recommended for funding. We anticipate around 250-300 applications to move from stage 1 to stage 2. 

     

    Award determinations will be made using the final ranked list, program priorities, and taking into account any funding restrictions as necessary.  

  • How will applicants communicate need? How will panelists understand levels of need?

    In the application we ask you to please outline the NEED for support, how you want to use the money, and the urgency of support right now. Some questions to consider in answering this area would be: How would you use the money you are applying for? Why do you need our support? Would this work happen without our support? Why is it important to do this work right now? Why is funding from New Music USA crucial at this time? 

    Panelists will use the answer to this question along with the budget/income information supplied in order to gauge the urgency of support.  

  • What happens after I submit?

    Once you have submitted you should receive a notification that your application was submitted via our application portal SMApply, both onscreen and via email. Applications will then be screened first by staff for eligibility and completeness. Applications will then move forward to a two-stage peer review process completed by roughly 40 panelists working from around the country. Notifications will be made via email in late-April 2024. Emails will come from our application portal so be sure to look for an email from SMApply. Please be sure to check your junk/ spam folder in case.

    It takes time to review all these applications with the attention they deserve. We appreciate your patience through the review process. 

  • How will this fund promote diversity, equity and inclusion in music?

    We are particularly interested in receiving proposals from BIPOC and other under-represented artists. In addition to assessing individual applications, our advisors and staff will look at the range of music creators being supported across the whole program with a particular focus on racial and gender justice. Together, those selected will reflect the diversity of talent in our music community. 

     

     

  • How many of the applicants will be based in New York?

    Approximately 50% of our grant funding generally comes from New York funders. Therefore, a relatively high proportion of artists supported will be based in NYC and New York State. We are currently striving to create more opportunities for artists from across the rest of the US by fundraising for this activity so this proportion may change in time for this fund’s deadline. Below is a further breakdown. 

    Both the New Music Creator Fund and the New Music Organization Fund are made possible by the generous funders who either donated to our endowment or generously donate to New Music USA annually. Some of these funders had or have specific requests regarding the kinds of work we support because of their geographical location or specific area of interest. We are providing the facts and figures below so that all applicants have a better insight into these restrictions, which influence the applications our advisors select. Please note that applications may cover a number of the categories listed below; others may not fit with any. 

    • Award rates are generally between 5% and 10% of the overall applicant pool (this means we support around 1/10 of the applications we receive each year) 
      • Roughly 25% of the applications we fund must include the creation of new work (e.g. commissions and facilitation of brand-new pieces of music) 
      • Roughly 25% of the applications we award must include creation or programming of live music for dance (creation, performance, choreographer, and dancer fees) 
    • Geographical restrictions are as follows: 
      • 54% of our grants budget is available without geographical restriction  
      • 37% is restricted to New York City based artists/organizations 
      • 7% is restricted to New York State based artists/organizations 
      • 2% is restricted to California Bay Area based artists/organizations 

    AWARDS
    We plan to make a total of 50 to 60 awards of
    up to $5,000 each (with the average grant being $3,000) with funding from New Music USA’s endowment and annual funders. 

    Creator Fund New York 

    This strand is open to artists who live in New York state only. Approximately 40 to 45% of our funding for individual creators will be allotted and we anticipate awarding roughly 24 to 25 artists in this strand. 

     

    Creator Fund National 

    This strand is open to artists living outside of New York state including US territories. Approximately 55 to 60% of our funding for individual creators will be allotted and we anticipate awarding roughly 33 to 36 artists in this strand.  

     

     

  • What is the application deadline and review timeline?

    The Fund application is open as of November 30th, the deadline will be December 14, 2023 at 11:59 pm (Eastern Time). Decisions will be made in April 2024.We receive around 1,000 applications for this program, and it takes time to review with the attention they deserve. We appreciate your patience.  

     If awarded, the grant would be distributed in late-May/June 2024. An outline of your progress and experience will be required by the end of August 2024, and a final report due August 2025.

  • What is the project timeline for the Creator Fund?

    The work you apply for may be in progress or may not have yet commenced. The activity can be process or performance oriented, rather than leading to a definitive final outcome. Activities and use of the funds should be in process and/or planned as of April 2024. If awarded, an update on your progress and experience will be required by the end of August 2024. It’s up to you to tell us how long you think this work will take.
     

    You cannot apply for a project that has already been completed or taken place prior to April 2024.

  • Does this have to be a brand new project, or can it be something that is already in progress or has been stalled by the pandemic?

    The work can be new or in progress, however, we will be looking to support artists to do the work that is crucial to them right now – a project beginning two years from now won’t be consideredThese grants are designed to offer needed support to sustain creativity in the present. 
    You cannot apply for a project that has already been completed or taken place prior to April 2024. 

  • I am in a band, can I apply?

    Yes, but only one individual from your band can apply, and if awarded, the applicant will be the awardee and receive and manage the funds. 

  • I have an existing User Profile on New Music USA, can I use that?

    If you applied to the Creator Fund in the past you may use that login. Otherwise, if you had a profile on New Music USA or only applied to the Project Grants program you will need to register on our new application portal.  

  • What kind of work samples do you require?

    Please include 2 to 3 examples of your recent work; video is preferred. Include at minimum one sample of your own work and feel free to add a sample of your collaborator’s work as well.

    You may upload mp3, video or image files, or provide links to YouTube/Vimeo examples.

    Suggested work sample length is up to 5 minutes each. If you are submitting a longer video, please share suggested viewing times.  

    The work samples can be an example of the project you applying for OR a different work sample. Submit what you feel is the most supportive of your application and available at this time.

  • My video isn’t loading or I can’t see my video when I preview my application, what happened? What do I do?

    If you are uploading video narratives or work samples please prioritize .mp4 videos, using the most up to date software you have, as they will embed more seamlessly. If you are providing links to YouTube or Vimeo please be sure to provide “embed” links or conversely make sure your links are public. If you are providing links to password protected work samples, please make sure that you provide the password in the description of the work or at the tail end of your narrative, otherwise, the panel will not be able to access your samples.  

     

  • My budget isn’t adding up, what happened?

    Please use ONLY numbers and decimal points when adding budget numbers. DO NOT include commas. If you include commas the system will not add your budget correctly. 

  • Is New Music USA hoping to see documentation/presentation of a final product, or do you just want to be kept in the loop regarding the process?

    We do want some documentation, but this will be process-oriented, so ending with a final finished product isn’t necessary. However, we would love you to share any content you create or stories that are generated by your project. We would then be happy to help share on social media anything you’d like our community to be aware of. 

     

  • How do I contact you if I have questions?

    Please email [email protected]; please note that due to the high volume of inquiries please allow a few business days for a response